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City to establish 30 overseas tourism promotion centers
Update: 2017-09-01     Source: lifeofguangzhou.com
China Southern Airlines and the Guangzhou Tourism Administration signed a cooperation agreement on August 28 to establish tourism centers in major cities around the globe to help promote Guangzhou's tourism industry.
To develop the overseas market as well as enhance Guangzhou's image as a world-famous tourism city and build up the Canton Route of China Southern, which pivots on the airline's main hub in Guangzhou, the two entities plan to cooperate to woo more foreign tourists by setting up promotion centers over the next three years.

Actually, Guangzhou is going to build a total of 30 such centers in the world and this year, 10 pilot promotion centers will be launched first.
The functions of the overseas promotion centers include:

1. Designing unified signage for the centers;

2. Sending out tourism ambassadors to provide consulting services for local citizens and travelers about Guangzhou's key tourism spots;

3. Keeping in contact with local tourism departments, associations and other institutions so as to publish the latest travel information on Guangzhou;

4.  Cooperating with local hotels and scenic spots to promote Guangzhou.  

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